Aminé has always moved between registers — one minute dropping playful, genre-bending verses, the next curating a visual world that feels entirely his own. So it makes sense that the Ray-Ban Meta Gen 2 campaign tapped the Portland rapper to showcase the RW4012 smart glasses, a frame that similarly straddles heritage and forward motion.
The Wayfarer’s structured, matte black silhouette worked naturally with Aminé’s eclectic styling, reading as sharp and deliberate without ever feeling forced. In an era where wearable tech often veers toward the conspicuously futuristic, the RW4012 on Aminé made a quiet but compelling case for looking like a classic first and a gadget second.
For an artist who has always treated visuals as an extension of the music, the campaign felt like a natural fit, and the RW4012 gave the whole frame a polish that matched the easy confidence running through his catalogue. It was a reminder that heritage and technology can sit comfortably in the same frame.
The Ray-Ban Meta Wayfarer RW4012 is a smart sunglasses model that merges the iconic Wayfarer silhouette with integrated technology. Crafted from durable acetate, it retains the recognizable design while incorporating advanced features. Typically available with polarized or solid lenses, it provides reliable visual clarity and sun protection. The frame is designed for everyday comfort, offering a secure fit while enabling seamless hands-free functionality.
