Jessica Alba wears Ray-Ban Wayfarer RB2140 in the 2009 Campari ad campaign, and the frame works as a crisp counterpoint to the polished summer glamour of the image. The white Wayfarer version stands out immediately against the saturated poolside setting, giving the look a bold, high-contrast finish that still feels clean and classic rather than overly styled. The rest of the outfit is just as important to the image. Alba is shown in a fitted white one-piece swimsuit, with a red Club Campari towel or wrap tied low around the waist. The white swimwear keeps the look minimal and sculpted, while the bright red wrap pulls the branding into the shot without overwhelming it. Her long dark hair is worn loose, which softens the graphic lines of the sunglasses and keeps the image feeling relaxed rather than rigid. Because this is an ad-campaign visual rather than casual street style, every element is arranged to read clearly. The Wayfarer shape adds a familiar iconic frame, while the swimwear, the poolside environment and the red Campari styling give the appearance its editorial identity. It is a strong match between celebrity, product and setting, and one that shows how well the RB2140 family can move from everyday wear into high-gloss campaign imagery.
The Ray-Ban Wayfarer RB2140 is one of the most iconic sunglasses models, crafted from durable acetate and defined by its distinctive trapezoidal shape. First introduced in the 1950s, it features bold lines and a slightly tilted front for a unique visual identity. Typically available with G-15, gradient, or polarized lenses, it provides reliable visual clarity and sun protection. The structured frame ensures a secure and comfortable fit for everyday wear.
